AMY CHENG

Born and raised in Hong Kong, Amy is a Creative Director working in award-winning advertising.

 

Amy studied Journalism and Communication at The Chinese University of Hong Kong and started pursuing her dream career as a copywriter with passion for bold ideas and meaningful storytelling.

 

Her work includes campaigns like Pizza Hut x IKEA: SAVA, HKTVmall: Summer Giveaway, Swire Properties: Not Any Place, earning recognition from D&AD, The One Show, Spikes, London International Awards, and other local shows. In 2021, Amy was named one of Campaign Brief Asia’s Top 20 Hottest Creatives in Hong Kong.

 

Beyond advertising, Amy brings a strong visual sensibility to her personal photography and videography, adding depth to her creative point of view. She continues to craft ideas that connect, inspire, and push boundaries.